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Smile

Movie Platform Toolkit

Boost the reach of your digital campaign with these simple tips & tricks

Maximise your campaign

Your Site Link & Campaign Tags

  • Step 1

    Measure the performance of your individual media activities by adding a UTM Campaign Tag at the end of your URL, compatible with Google Analytics tracking.

  • Step 2

    Use this URL in your chosen piece of media, and all traffic going through that unique link will show separately in your Google Analytics 'Acquisition’ section.

There’s no maximum on the links you can create and there’s no setup, it’s instant! Feel free to use a URL shortener as long as the tag is included in the expanded link, and you only need the one URL for all devices. If in doubt, use the generator tool below:

Campaign Tag Generator

Home
Fill out all the required fields above and a tagged URL will be automatically generated for you below.

https://www.smile-defilm.be/

SEO tips

Search Engine Optimisation (SEO)

Your site has been automatically built to take SEO into consideration, but we can also implement additional tools to improve your site presence on search engines.

    • Monitor your search performance

      Google (and Bing) Verification Files can be added to verify the authenticity of the page. By doing this, you’ll be able to access the Google Search Console for feedback about how your site is performing on Google. It will also tell you if there are any errors with Google crawling the pages which could affect your SEO ranking.

    Submit your verification request here

Analytics

Dashboard Access

Access your Google Analytics dashboard for key site performance metrics and user behaviour, as well as valuable information like ticket click conversion

See dashboard

For how to find additional metrics via your direct Google Analytics Account access, see notes here or contact the team for more info.

See notesRequest specific stats

Contact

Get in Touch

If you have any questions or need any changes to your site, please contact the team below

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